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44 design Jan/Feb 2024 FDM AsiA | www.fdmasia.com
PANTONE COLOUR OF ThE YEAR 2024:
PEACh FUzz
antone, a provider of professional colour language Pantone believes that at a time of turmoil in many
standards and digital solutions for the design aspects of our lives, our need for nurturing, empathy and
Pcommunity, has picked its colour of the year for compassion grows ever stronger as does our imaginings of
2024: Peach Fuzz. a more peaceful future.
A cozy peach hue softly nestled between pink and orange, “A warm and cozy shade highlighting our desire for
Leatrice Eiseman, Executive Director of Pantone Color Institute, togetherness with others and the feeling of sanctuary this
said that Peach Fuzz brings belonging, inspires recalibration, creates, Peach Fuzz presents a fresh approach to a new
and an opportunity for nurturing, conjuring up an air of calm, softness. Subtly sensual, Peach Fuzz is a heartfelt peach
offering us a space to be, feel, and heal and to fourish from hue bringing a feeling of tenderness and communicating a
whether spending time with others or taking the time to enjoy message of caring and sharing, community and collaboration,”
a moment by ourselves. the company said in its press release.
“Drawing comfort from Peach Fuzz, we can fnd peace Sensitive but sweet and airy, Peach Fuzz evokes a new
from within, impacting our wellbeing. An idea as much as a modernity. While centred in the human experience of enriching
feeling, Peach Fuzz awakens our senses to the comforting and nurturing the mind body and soul, it is also a quietly
presence of tactility and cocooned warmth,” she added. sophisticated and contemporary peach with depth whose

